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Marketing in China Insights

Marketing in China: 10 Tips to Succeed in Exhibitions

Posted by Michael Golden on Jun 6, 2016 10:56:54 AM

I found myself wandering around SIAL just recently – the massive food and beverage exhibition fair on the Pudong side of the river in Shanghai. In case you don’t know: 66,000 visitors and 2,900 exhibitors – the words overwhelming only begin to describe it. 

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Topics: B2B, exhibition

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